JINS x Dragon Ball Classic

When developing the landing page, I focus on simplicity and performance. Page load speed is always a key consideration, so the build was kept lightweight. Anchor links were used to streamline the browsing experience, and product images were presented using a simple, responsive carousel to keep the layout clean and functional.

For the email design, I mirrored the landing page as closely as possible within platform constraints: removing carousels and anchors in favor of a scroll-friendly layout. Key CTA buttons were emphasized to improve visibility and encourage clicks.

The store signage followed the same visual direction. I used the landing page’s main key visual as the main sign and incorporated supporting graphic elements to create a cohesive design. This ensured a seamless experience across digital and physical spaces, reinforcing the campaign’s identity at every touchpoint.